FAQ

Questions we get asked

Goose Media Group is a video, social media and Meta ads team in Nutley, New Jersey. Here are straight answers about who we work with, how we work and what it costs.

About Goose

Which brands has Goose worked with?

Clients include Chubbies, Mylar Men, Hummus Fit, Maple Essentials, Rio Med Spa, Boom Smiles, The Vespi Law Firm, ASK Law Firm, P6 Aviation, Rutgers, Millburn Standard and Window GENIE. You can watch the work on our work page.

What makes Goose different?

We listen and show you the way you see yourself. We deliver edits within 10 business days of a shoot, guaranteed. And one team makes your content and runs your ads, so nothing gets lost between vendors.

How long has Goose been in business?

Goose Media Group opened in January 2021.

What does Goose Media Group do?

Goose is a video, social media and Meta ads team based in Nutley, New Jersey. We plan, film and edit content, post it on your channels and run it as ads for growing brands across New Jersey and New York.

Who do you work with?

Owners and marketing leads at $10M–$50M companies in New York and New Jersey that already spend on ads and want one team to run their video and social.

How fast do you deliver?

Edits back within 10 business days of your shoot, and a reply from our team within one business day. Miss either one, and you get a credit on your next invoice.

How much does it cost?

Most clients work with us on a monthly retainer, priced after a short strategy call based on how much we shoot, post and advertise. Single projects are quoted the same way, and ad spend is billed separately.

Where is your studio?

At 244 Chestnut St, Nutley, NJ 07110. We also film on location across New Jersey and New York City.

Agency of record

Do you both make the video and run the Meta ads?

Yes. One team in Nutley, New Jersey plans and films the content, posts it and runs it as Facebook and Instagram ads, then reports on the results.

What does “agency of record” mean?

It means Goose is your main partner for video, social media and paid social. One team plans and makes the content, runs it on your channels and in your ads, and is accountable for the results.

Who is it for?

Owners and heads of marketing at $10M–$50M companies in New York and New Jersey that already spend on ads and want one team to run their video and social.

What does it cost?

Agency of record is a monthly retainer. After a strategy call, we recommend a level and send a clear price based on shoot days, channels, ads and whether we produce a show. Ad spend is billed separately.

How fast is the turnaround?

Edits back within 10 business days of your shoot, and a reply from our team within one business day. Miss either one, and you get a credit on your next invoice.

How do we see results?

Every month you get a results report, followed by a call to plan the next month.

Pricing

How much does a video and social media agency cost?

It depends on how much you need. For a growing company that wants content and ads handled by one team, expect a monthly retainer. We quote yours after a strategy call, based on shoot days, channels, ads and whether we produce a show.

Is ad spend included?

No. Ad spend is paid directly to Meta and is separate from our fee, so you always see exactly what goes into your ads.

Can we start with a single project?

Yes. Single shoots, launches and podcast seasons are quoted after a strategy call.

How do we get a price?

Book a strategy call. We ask about your goals, channels and ad spend, recommend a level, and send a clear price after the call.

Process and turnaround

What happens in the first month?

We get to know your business, plan the first round of content with you, shoot it, and deliver edits within 10 business days. Then it goes live on your channels and in your ads.

How much of our time does it take?

A strategy call to plan, the shoot itself, and time to review edits. The pre-production document tells your team exactly what to prepare.

What is the guarantee?

Edits back within 10 business days of your shoot, and a reply from our team within one business day. Miss either one, and you get a credit on your next invoice.

How do you measure results?

Every month you get a results report covering your content and ads, followed by a call to plan what is next.

Video production

How fast do we get edits back?

Within 10 business days of the shoot. If we miss that, your next invoice gets a credit.

Do you shoot on location or only in your studio?

Both. Our studio is at 244 Chestnut St in Nutley, New Jersey, and we film on location across New Jersey and New York City. We have also traveled with clients, including to Portugal for a coaching mastermind.

What do we need to prepare for a shoot?

Very little. Before every shoot we hold a strategy call and send a pre-production document with the plan, the shot list and what to bring.

Can you also post the videos and run them as ads?

Yes. That is the point of working with one team. See social media management and Meta ads, or the agency of record retainer that covers all three.

Social media management

Do you manage social media for New Jersey and New York businesses?

Yes. Goose is based in Nutley, New Jersey, and plans, films, edits and posts social content for brands across New Jersey and New York City.

Which platforms do you manage?

We start with the platforms your customers use most, usually Instagram and Facebook, and add TikTok, YouTube or LinkedIn where they fit.

Do we approve content before it goes live?

Yes. You see the plan before the shoot and the edits before anything is posted.

How much content do we get each month?

It depends on your level and goals. We agree on a monthly plan up front, so you always know what is coming.

How do we know it is working?

Every month you get a results report, followed by a call to plan the next month.

Meta ads

Are you a Meta ads agency in New Jersey?

Yes. Goose is based in Nutley, New Jersey, and creates and manages Facebook and Instagram ads for brands across New Jersey and New York. We also shoot and edit the ad creative ourselves.

Why does it matter that the same team makes the ads?

Ads wear out fast. When results dip, the people watching the numbers can plan and shoot new creative right away instead of briefing another vendor.

Can you work with our existing ad account?

Yes. We can take over an existing account or help you set up a new one in Ads Manager.

How do you report results?

Every client gets a monthly results report, followed by a call to plan what is next.

Podcast production

Where is your podcast studio?

At 244 Chestnut St in Nutley, in Essex County in northern New Jersey. It has two sets, the Dark Room and the White & Gold Room.

Do I need my own equipment?

No. Every set includes pro audio, multiple cameras, lighting and a producer.

Can you help launch a new podcast?

Yes. We plan the launch, record and edit the first episodes, and set up distribution.

What if I am not comfortable on camera?

Our producers coach you through it. One client who called herself “super awkward” told us she left feeling “super capable.”

How quickly are episodes edited?

Within 10 business days of recording, like every Goose shoot.

One team vs. two vendors

Should one agency make our content and run our ads?

If you post and advertise every month, usually yes. Creative and ad decisions happen together, new ads get made as soon as old ones tire, and one partner owns the results.

When do separate vendors make sense?

When you only need occasional video, or you already have a strong in-house ad team that just needs footage.

Is one team more expensive?

Not usually. You pay one retainer instead of two, and you skip the time spent coordinating between vendors.

Now booking strategy calls

Ready to tell your story?

Tell us where your marketing is today and where you want it to go. We reply within one business day.